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Business & Tech

Di Bruno Brothers Wows Ardmore With Grand Opening Celebration

March 31 marked the long anticipated grand opening celebration of Di Bruno Brothers in the Ardmore Farmers Market in Suburban Square.

March 31 marked the grand opening reception for Philadelphia-based Di Bruno Brothers new store in the Ardmore Farmers Market in Suburban Square.

Di Bruno's began in 1939, when brothers Danny and Joe Di Bruno opened a small market on 9th Street in the heart of the Italian Market in South Philadelphia. I grew up going there with my family. 

My great aunts lived not too far away in South Philadelphia and as a small child my family lived in Society Hill before moving to the Main Line. Some of my earliest memories were treks to the market and to Di Bruno's.

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When you walked into the long and very narrow store that was Di Bruno's on 9th Street, it was a feast for the senses: cheeses and cured meats were suspended from the ceiling and shelves lined the walls with all sorts of foods and coffees. Large oak barrels filled with olives, pepperoncini, and other brine-soaked treats stood at attention like soldiers. Their spicy, salty aromas saturated the store.

People were greeted with a smile and the brothers were always helpful. You could truly trust them to give you something fabulous when you asked for, say, a suggestion on a cheese or cured meat.

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One of my late father’s favorite stories about Di Bruno's took place one Christmas time, and centered around an older woman in the store who was dressed in neat but threadbare clothes. As he told  it, the woman was struggling with what she could get with the very little money she had, when one of the Di Bruno brothers asked if she needed help. She showed them what she had, and they said it would be fine and filled two large shopping bags with food for her. It was obviously far exceeding what she would have been able to pay for, but that was just the way they were. They were kind and they treated all their customers like family.

That feeling and legacy have survived throughout the generations and informed every store Di Bruno's has opened. 

While their latest opens for regular business on April 5 in the Ardmore Farmers Market in Suburban Square, Di Bruno's opened their doors on March 31 for a grand opening celebration that was heaven on earth for foodies.

The Ardmore Market is a very clean and well lit modern space, yet Di Bruno's, as they have with their other stores, has maintained the feeling of the Italian Market. They spared no expense and treated all of the guests to the delectable treats that made them famous, in addition to samplings from their catering menu. 

If the crowd at the grand opening is any indication, Di Bruno's will be not only a welcome addition to the Main Line food scene, but an incredibly popular one as well.

Buona fortuna Di Bruno's and welcome to Ardmore!

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